Turn connected-seat technology into an understandable service within a ride-hailing journey. The experience linked booking, massage preferences, session duration and cabin settings so passengers could shape their ride.
As UX/UI Design Lead, I guided five designers, managed tasks and timelines and contributed to project-site testing that combined physical-premium taxis and digital product assessments. The work connected mobile interaction with the in-car experience.
The concept was showcased at CES 2020. Massage on Demand received Gold at the Grand Prix Stratégies de l’Expérience Client 2020.
A spa-like ride, booked in a few taps
Imagine a revolutionary taxi experience where an innovative mobile app seamlessly integrates personalized massages into your ride. With certified massage therapists, passengers can tailor their massage preferences, creating a spa-like atmosphere within specially designed premium taxis. The app allows real-time scheduling and offers interactive entertainment options, transforming commuting into a luxurious and relaxing journey.
Prepare the experience
Review massage type, duration and the arriving taxi before the session begins.
Keep the session in view
Remaining time and a visible stop control give the ongoing experience a clear state.
Adjust the environment
Seat, sound, temperature and lighting controls connect digital choices with cabin options.
More shots.
Let’s build
what’s next.
Have a project in mind, a role to discuss, or a design challenge to explore? I’d love to hear about it.